Community & Marketing Manager, Crash Ensemble
Crash Ensemble is now seeking to appoint a new Community & Marketing Manager to join its team. This role will lead on Crash’s marketing, communications and audience development strategies and action plans. Our community are our audiences, our musicians, composers and music creators, collaborators, funders and partners.
Crash Ensemble is Ireland’s leading new music ensemble, a group of world class musicians who play the most adventurous, ground-breaking music of today.
The Community & Marketing Manager role will play a vital role in supporting and promoting Crash Ensemble’s artistic ambitions and developing new audiences across an exciting programme of work which includes commissioning, performing and collaborating. Crash Ensemble also release work on their own label, Crash Records.
In 2022 Crash celebrates its 25th anniversary. With this role we want you to put your stamp on Crash - you’ll take initiative, be creative, and contribute to the next phase of Crash’s development. You’ll be part of a small, dedicated team who love what we do and the music that we bring to our audiences.
This is a part-time role (18.75 hours per week) year round.
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Key Relationships
Reporting to: CEO
Key Internal Relationships: Artistic Director, CEO, Concerts Manager/Producer, Production Manager, Audio Producer, Crash Musicians, Education Officer, Crash Creatives and Production team including Filmmaker in Residence, Composers and Music Makers.
Key External Relationships: Crash strategic partners, media, PR consultant, graphic designer.
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Role and Responsibilities
Audience Engagement
- Lead on audience development initiatives - nurturing and strengthening existing relationships as well as developing new and diverse audiences for the ensemble’s work.
- Support Crash to foster a culture of inclusivity and diversity.
- Ensure performances and opportunities reach the widest possible audiences.
- Develop an in-depth understanding of our audience experience.
- Advocate for contemporary music and the work of Crash.
- Support Crash in the development of relationships with key strategic partnerships.
- Lead on audience development initiatives for the ensemble’s work - direct promotions and partner collaborations.
- Support Crash artists (Crash Works creators/Artists in Residence) when required, through mentoring and guidance on audience engagement and promoting their work.
Marketing & Communications
- Manage the Crash Ensemble brand across all aspects of the organisation’s work and communications ensuring a consistent and cohesive voice for Crash.
- Design and deliver content for digital campaigns covering organic and paid reach.
- Work with the team to develop marketing strategies and to create dynamic content for all external communications.
- Manage website, social media and SEO.
- Manage Google Ad Account.
- Monitor and apply insights from all analytics to support marketing campaigns.
- Work with strategic partners to promote events and initiatives, drive sales and audience awareness.
- Coordinate invite lists, attend live events and create live social media content.
- Liaise with external PR/Graphic Designers/Printers for larger projects where external contractors are engaged.
- Manage PR/design for all other campaigns including management of journalist/ blogger/ influencer relationships.
- Ensure adherence to appropriate credits for work (funding/musician etc).
- Ensure all event listings are up to date.
- Provide progress reports on identified targets.
General
- Contribute to the organisation’s overall strategy development
- Attendance at team meetings.
- In line with the evolving needs of the organisation, undertaking other duties as may from time to time be assigned.
Person Specification and Skills
Essential
- At least two years’ experience in a similar role.
- Fantastic writing skills with a passion for communication and engagement and connecting with artists and audiences.
- Literacy in digital marketing and analytics including web CMS, email marketing service (Mailchimp), Google Adwords and Analytics.
- Literacy in all basic computer packages including Google Drive and Google applications and digital media platforms.
- Superior interpersonal skills - a people person with the ability to work on your own initiative while contributing to a small and dynamic team.
- Literacy in packages such as Canva / Adobe Creative Suite/ Photoshop.
- Knowledge about the latest trends and developments in marketing and audience engagement.
- Deadline oriented with strong attention to detail.
- Experience in managing relationships with photographers/ designers/ printers.
Desirable
- A love of contemporary music and the arts
- Experience of working in a performing arts context
Crash Ensemble is an equal opportunity employer and welcomes applications from all sections of the community. Crash Ensemble is strategically funded by the Arts Council / An Chomhairle Ealaíon, revenue funded by Dublin City Council with international touring supported by Culture Ireland.
Closing Date for applications: Friday, 18 November 2022 at 12noon.
Interviews will be held in Dublin on Thursday 8th December.
For information on how to apply, including a Candidate Information Pack, please visit the link below.
